Lecture on 05.02.2025 in Bochum
Christian Röhl together with Moritz Schumacher Senior Legal Counsel IP. BIRKENSTOCK
Product protection in the company
When a company develops a new product, there is a fundamental need to secure the rights to the product in the best possible way in order to prevent imitations and achieve uniqueness on the market. Patent protection is often not possible because the product is not a technical invention. This raises the question of what alternative options are available to achieve the best possible protection for the entire product or only for parts of the product.
The lecture will show which alternative possibilities exist and which alternatives make sense in order to protect products from imitators in the best possible way. In addition to legal practice, the development of case law, particularly in design and copyright law, will also be considered and analysed from the perspective of company lawyers. An instructive working document will round off the event.